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Services for

Business

Demographic Solutions has a range of services and expertise for business. We seek to understand the challenges and the nuances of each client, reflected in their network coverage, market share, as well as competitors and key growth areas. To future-proof your investments and explore new opportunities, we use an evidence-based approach to socio-economic and demographic challenges, drawing on our extensive local knowledge of the role and function of places across Australia.

What we offer

Understand your market

Gain a better understanding of how your market behaves, and its attributes.


Factors such as spending, household composition and education can vary greatly across localities, yet have a large impact on demand for your goods and services. Grasping these nuances can help you make better decisions around product offerings, pricing and other key decisions.

Discover a new market

Uncover changes in your market to inform future planning.

Areas change over time, and so should your strategy. With catchment analysis and demographic profiles, we can help you uncover a new market in conjunction with network planning and forecasting. Identify how socio-economic and cultural attributes are changing across areas, creating more or fewer opportunities for expansion.

Improve network planning

Optimise catchment networks by evaluating your existing store or catchment networks in relation to your competitors.


Using spatial representation tools, we analyse your spatial market penetration, sector share and future potential. Whether you are a bricks-and-mortar retailer, franchisers, or any service based on catchments, we have the tools for you.

Future-proof your business

Understand how the total population or demographic profile of your area changes, so you can make the right decisions about your future.


Every business is different, so we create custom forecasts based on your variables of interest. Not sure how much demand your business will see in the next 20 years? Our forecasts can give you an indication.

Still not sure what we can do for you? Check out our projects below, or get in touch.

Projects

Local insights so your organisation can make the right decisions at the right time.

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